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Closing On Value:
How To Overcome "The Price Objection" & Adapt Your Sales Strategy To Today’s Competitive Environment

Replay the LIVE Session with Jeff Thull:

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What will it take for sales professionals to excel in 2021?

In this free remote training, leading sales strategist, Jeff Thull, will be showing you how to solve the biggest challenges facing enterprise sales teams this year!

You'll learn: 

  • 📈The 3 TESTS you can use to stand out and get invited in by key stakeholders
  • How to 2X SALES PERFORMANCE with a proven process and exceptional skill
  • 🔑The #1 ASSUMPTION you can't afford to make with your enterprise clients

PLUS: Get your burning questions answered by Jeff himself in the Q&A!

What Leaders Are Saying About Jeff's Mastering the Complex Sale System:

Carol Pudnos
Executive Director, Dow Corning Corporation

“Jeff Thull has re-engineered the conventional sales process to create predictable and profitable growth in today's competitive marketplace. It's no longer about selling; it's about guiding quality decisions and creating collaborative value. This is one of those rare [trainings] that will make a difference.”

Lee Tschanz
Vice President North American Sales, Rockwell Automation

“Customers need to know the value they will receive and how they will receive it. Thull’s insights into the complex sale and how to clarify and quantify this value are remarkable – Mastering the Complex Sale will be required reading for years to come.”

Alex Lightner
Director of People Analytics, Humanyze

“I left the training with a list of immediate actions I could take to improve our company's holistic approach to both sales and delivery. Very helpful and applicable!"

Dave Stein
CEO & Founder, ES Research Group, Inc.

“Jeff Thull is winning the war against commoditization. In his world, value trumps price and commoditization isn't a given, it's a choice. This is a proven alternative to the price-driven sale. We’ve spoken to his clients. This stuff really works, folks.”

Ed Daniels
EVP, Shell Global Solutions Downstream

“Lays out a solid method for selling cross-company, cross-border, even cross-culturally where you have multiple decision makers with multiple agendas. This is far more than a ‘selling process’ – it is a survival guide – a truly outstanding approach to bringing all the pieces of the puzzle together.”

Charles H. Green
Co-author of The Trusted Advisor, Author of Trust-Based Selling

"Collaboration and trust between seller and buyer are critical to navigating that complexity. Jeff Thull is the architect and designer of just how it is done.”

About Your Hosts For This Live Training

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Daniel Marcos

Daniel Marcos is the co-founder and CEO of Growth Institute, the leading online executive education company for C-level executives at fast growing firms. He is a keynote speaker and a CEO Coach, with a mission to help 1 million entrepreneurs.

Daniel partnered with Verne in 2012 to bring executive training to the masses. What was once reserved for a small niche of wealthy companies is now available to all CEOs and their executive teams, effectively democratizing business education and shortening the gaps in professional development. 

Jeff Thull

Jeff Thull is a leading-edge strategist and valued advisor for executive teams worldwide.

He is the author of four best-selling books for orchestrating the strategy, process and execution of complex sales, including the highly-revised second edition of Mastering the Complex Sale.

As President and CEO of Prime Resource Group, he has designed and implemented business transformation and professional development programs for companies such as Shell, 3M, Microsoft, Citicorp, IBM, as well as many fast track, start-up companies. He has gained the reputation for being a thought leader in the arena of sales and market strategies for companies involved in complex sales.

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Replay the LIVE Session with Jeff Thull:
How To Overcome "The Price Objection" And Adapt Your Sales Strategy To Today’s Competitive Environment