Enrollment Ends In:


2x Your Cash Flow, 3X Your Profit, & 10X Valuation In The Next 3-5 Years

Take control of your numbers and build a fortress balance sheet to scale up with confidence.

Get the guidance and support of Alan Miltz and Joss Milner in the Managing Cash, Profit, & Value Master Business Course

A NEW class will be starting soon! Would you like to be kept up to date?




“You can get by with decent people, decent strategy, decent execution, but not a day without cash.
You run out of cash — game over.” — Verne Harnish 


Why Cash, Profit, & Value?

Revenue is vanity, Profit is Sanity and Cash is King -
Most entrepreneurs talk about revenue, few talk about profit, but almost anyone talks about cash flow.

You speak Spanish and your Banker speaks Portuguese - Business owners care about revenue and profit, your banker and investors care about how much cash flow your business generates to pay back loans or profit distributions. 

Running a business is like managing a sports team -  everyone needs to know the score. Every business wants to scale up their profit, cash and value. The Power of One developed by Alan and the team at Cash Flow Story is the code of your company. How many 1% or 1-day changes do you need to make to achieve your desired financial results.

Everything Alan has developed has had one common theme – to make the complex simple.


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Join the companies who are already
Managing their Cash, Profit, and Value

“The course is very "hands-on". The concepts are easy to understand and implement. To me that is the biggest value. At Monofrax, we all wish we would have taken this a year earlier which would have helped us during this pandemic a little more.
Brian Cummings
Director of Quality & Engineering, Monofrax LLC
“This course will add value to your company, reducing wastage and increasing the added value.
Yasin Esmael
Director, NRL

Cash Flow Story is a financial storytelling scorecard, currently used by Over 20,000 Businesses In 94 Countries

Cash Flow Story will show you how to:

  • Increase your cash flow.
  • Improve your profitability. 
  • Reduce your working capital.
  • Raise your business valuation. 
  • Create more investment opportunities.
  • Strengthen your relationship with banks and lenders. 

Improve Your Profits, Increase Your Valuation, And Make Better Financial Decisions

Cash Flow Story has helped thousands of business from all over the world scale profit 2x, cash 3x, and value 10x through the Power of One.

With 1% Improvements or 1-Day Changes, you will create a plan to:

Increase Your Profit

Improve Your Cash Flow

Increase Your Valuation


Cash Flow Story is like a Formula 1 car. Now you have to become a great driver!

Are you interested in experiencing the Managing Cash, Profit, & Value Master Business Course.

Get on the early access list for the next cohort!


There are 4 Chapters of Your Cash Flow Story

The story of your business is told over these four chapters.

Chapter One is Your Profit

Chapter Two is Your Working Capital

Chapter Three is Your Other Capital

Chapter Four is Your Funding


By using the Four Chapters, your management team will be able to truly understand your financial story and learn to love the numbers

“The Cash Flow Story Scorecard was extremely helpful in framing a consistent understanding of our financials. The 4 chapters are easy to understand and the Power of One is AWESOME!”
Alex Armour
CEO, Offspring Solutions LLC
“I can honestly say as an engineer with no financial background — someone who barely gets past the P&L, because of my inability to understand the balance sheet — that the Cash Flow Story has made things so simple for me and so simple for the management team.”
Gene Browne
CEO, The City Bin Co.
“This is simple to apply and anyone can use it to immediately and effectively change their business for the better.
William Andrews
Managing Director, Monofrax LLC
“Alan & Joss made finance a simple concept to understand. They gave us the tools to evaluate our businesses and to empower our managers to control our profit and cash flow.
John Kean
Camp Santa Maria

Just A Small Sampling Of What You Will Get In This Course:

icons8-checkmark-64How to tell the financial story of your company
icons8-checkmark-64The ins and outs of the critical numbers in your business - and which ones matter
icons8-checkmark-64The 7 critical levers that can make a dramatic impact on your cash flow, profit and value
icons8-checkmark-64The three critical cashflow numbers that matter, and when to use each
icons8-checkmark-64How to integrate your financial story into everyday decisions that your management team can control
icons8-checkmark-64How to build an effective strategy to ramp up the value of your business
icons8-checkmark-64How to make your bank a True partner in your business growth



Have Questions?

Click the link below to schedule a FREE personal session with one of our Business Strategists.

Your Business Strategist will help you choose the best solution by giving you tailored advice on which priority to focus on as well as tools you need, to grow your business with less stress and drama.


Who It Is For?

It’s for leaders who don’t just want to just survive - but thrive - during these times and:
  • Are looking to develop an industry strategy, so they can grow their businesses despite of unstable economic situation .
  • Want to connect with top industry thought leaders teaching their research-proven methodologies and processes.
  • Have the motivation to learn and implement the latest methods for scaling up their businesses and synchronizing the organizations they lead.
  • Need a flexible curriculum that can be integrated into the rhythm of their busy schedules.
  • Are driven to turn learning into real-time collaboration and real-world application.


Alan Miltz and Joss

About Your Program Creators 

Alan Miltz CA

Alan Miltz has dedicated his life to helping business leaders and everyone in their team love the numbers. Revenue is Vanity, Profit is Sanity and Cash is King are usually his opening words.

Alan is a co-author of the global best-selling book by Verne Harnish, Scaling Up (having written the financial component of the book).

Alan believes that running a business is like managing a sports team, everyone needs to know the score.

Alan Co- founded Inmatrix (Developers of the Optimist software) in 1998 and successfully exiting in 2009. Optimist is the global standard for over 500 banks around the world. And more recently co-founding Cash Flow Story which allows non-financial individuals to easily analyze and improve business Profit, Cash & Value. This has helped 1000’s of businesses to scale 2xProfit, 3xCash and 10xBusiness Value.

Alan has been voted best speaker in Australia for TEC (the world’s largest CEO forum) and continues to speak at many CEO conferences globally including: CEO syndicate in Australia, Entrepreneurs Organisation and YPO. He also sits on the boards of 15 well-recognised companies globally.


Joss Milner CA

Joss Milner is a Chartered Accountant and is CEO of Cash Flow Story. Joss has been in partnership with Alan Miltz since 1997 and together Co-founded Inmatrix in 1998 and Cash Flow Story in 2013.

Joss is a vastly experienced Business Mentor and has advised many hundreds of people, and is a recognised expert on Cash Flow and Financial Analysis and is on the board of a number of companies.

Joss as dedicated his career to helping businesses grow their Profit, Cash Flow and Valuation and is passionate in developing simple ways to assist managers and owners in understanding their numbers.

"The best and most relevant content provided by the growth institute to date the presenters are amazing the content even better
Steve Smith
President & CEO, GCommerce, Inc
"My occupation had been focused on production/operations. This class taught me what I can do differently to get more cash in the business.
Darin Fidurko
Director of Operations, Monofrax

Businesses leaders just like you share their Cash Flow Story experience

Here's why it works so well..

Our unique approach leaves nothing to chance. We will help you breakthrough your "plateaus" so you can grow and scale, with less stress and less drama.

Our Hybrid Method of Learning is a 4-step integrated process that allows you to turn practice into results in real-time:

Direct Learning from Alan Miltz 

Get cutting edge strategies from the thought leaders  –  not just a professional who teaches business theory. You get the learning directly from Alan and avoid misinformation or a watered-down version.

The System Toolkit

You will receive tools to speed along your implementation quickly and easily. These tools are your roadmap to give you direction and get on track, as well as to help your team stay on track  –  easily  – almost like a step-by-step blueprint. These tools will help drive action for the duration of our time working together.

Online Coaching Sessions

With Alan & Joss, you make a plan for exactly how to implement it. We don't leave you to plan on your own. You show up weekly for the group coaching sessions to get your specific questions answered and focus on the next steps for implementation. We'll show you what works so you don't fall back into bad habits.

Bring Your Team Along

Managing cash flow is not a single person's role. It takes the whole team to buy-in, align, and take action. Your team acts as a support system during the implementation process. The more you can collaborate with them, the more accelerated your learning and action. 


Frequently Asked Questions

What if I don’t have any cash in the bank?

That’s ok. Cash Flow Story will show you how to use the Power of One to pull the 7 key profit levers in your business. So you can create a consistent stream of reliable cash flow.

Can we enroll as a team? Is there a limit of seats per business?

This course is for the leadership team. We encourage you to bring up to 8 members of your team to this program.  We’ve seen the most spectacular results when the entire Leadership Team signed up, so if you want to add more members of the organization, we are in full support. Just let us know! There’s no limit of seats per business. 

Can I implement the cash flow story and power of one process by myself?

Together with your leadership team, you can read Verne’s book “Scaling Up” and purchase the Cash Flow Story Software online. You can then discuss which frameworks and strategies would be the most important at the moment and start implementing them.

The truth is though — this approach takes longer and is extremely challenging. You’ll be missing professional feedback, peer motivation, accountability and external perspective (we all know how it is hard sometimes to think “outside of the box”). Within the Master Course, you’ll be getting not only highly-qualified guidance and support, but also extremely dynamic and valuable network of entrepreneurs from all over the world.

What can I do if I miss the live sessions with the coach or author of the class?

All our live sessions with authors and coaches are recorded and available on your learning platform. You will find them following the same steps mentioned in the reminder you receive a few days before the live classes.

I’ll be traveling/ busy during a lot of the live sessions and I’m worried that I’ll fall behind.

If you’re traveling, you can always dial in from wherever you are, we don’t mind. You don’t have to be suited up in the office to participate in the live sessions. If you know that, 100% sure, you’re going to miss the class, you can still submit your question/ challenge/ feedback and we’ll discuss it during the workshop or mastermind. As mentioned above, you’ll get the recordings of all the live sessions.

What if I don’t like this course? What is your refund policy?

We offer an iron clad triple risk-free guarantee. If you aren’t blown away by the level of service, informational content, clarity, and support throughout the entire course... we will refund 100% up to 30 days after purchase, or until the 3rd Live Session if no session has happened within the first 30 days of your enrollment.


Get the Managing Cash, Profit, & Value Master Business Course For 2 Members of your team for only $3,990!

- You’ll participate in an interactive, online certification program, spread over 3 months.

- You’ll go through a new video training every week (more than 5 hours of study material).

- You’ll go through 7 live, online workshops with Alan Miltz and Joss Milner. They are highly interactive, so there will be Q&As and discussions with other participants.

- You get the tools, resources, and downloadable worksheets to implement the lessons in each module.

- You'll join an interactive group and community space to connect with experts, peers, and coaches 24/7.

- You’ll receive an official Master Practitioner Certificate.

- You’ll get our downloadable toolkit & PDFs to keep for life.

- All the video recordings and extra materials are yours to keep.

- Your enrollment includes two members of your team and additional users can be added for only $1000/seat.

- You get BONUS #1 — The free Financial Stress Test to measure your cash flow strengths and vulnerabilities.

- You get BONUS #2 — Free 30 Day Access to Cash Flow Story Software.

- You get access to this OPTIONAL BONUS  — 1-on-1 calls with Alan Miltz available for an additional $750/hour.

- Starting day: 16th of February  


All for the investment of just $3,990 —

Check out the self-paced version of the course