Transform Your Startup Into a Scaling Up Machine

Apply to be a part of an online class of 75 selected leaders who, within 3 months, will remodel their company's operations with the guidance of Verne Harnish & Scaling Up Coaches.



*No credit card required

Why Scaling Up for Startups Master Business Course?


It’s our mission to help startups and mid-market companies scale up fast, sustainably, and without drama. We’ve already helped thousands of startups – like Atlassian (when they were still a startup), Splash Damage, Proof, and Remote Year – achieve massive business success with our community of top scaling up experts.

We want to help you reach the next level of business growth faster and drama-free too. That’s why we decided to open this cohort only for startups. 

The program is led by Verne Harnish, the world's #1 scaling up expert and the author of the bestseller Scaling Up. Verne’s Scaling Up Methodology has already helped over 70,000 businesses around the world  scale up with success. 

What You'll Accomplish During 3 Months Of The Course

Together with your team, you'll reach these Scaling Up milestones:


Clarify your brand promise, core values & purpose


Establish your short-term goals & BHAG (a 10-25 year goal)


Set up the 13-week, annual & 3-year strategies


Set up communication systems


Optimize your company’s cash strategy

Startups Already Implementing the Scaling Up Methodology

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4 Key Areas Of The Scaling Up Methodology


You’ll boost your employees and shareholders productivity, engagement and ownership.




You’ll set up your strategy for revenue growth and a leading place in the industry.




You’ll optimize all processes so that they run without drama and drive profitability.


You’ll secure sufficient cash reserves and improve your cash flow with growth.




About Course Creator

Verne Harnish

Verne Harnish is the founder of the world-renowned Entrepreneurs’ Organization (EO), Founder and CEO of Gazelles, and co-founder of Growth Institute.

He has spent the past three decades helping companies scale up with success. With Verne’s guidance and his proven Scaling Up methodology (implemented by over 70,000 companies around the world), many former startups – like Atlassian, Splash Damage, and Remote Year – skyrocketed their growth and became actual scale-ups. 

Verne’s also the author of the bestselling books “Mastering the Rockefeller Habits”, “The Greatest Business Decisions Ever Made”, and “Scaling Up: How a Few Companies Make It...and Why the Rest Don't (Rockefeller Habits 2.0).”



Who Is It For?

It’s for founders and leadership of startups who:
  • Want to build an organized and well-structured organization from scratch
  • Want to attract the next round of investments by adjusting the company
  • Are motivated to learn and implement methods to scale their business and synchronize their organizations 
  • Need a flexible curriculum that can be integrated into the rhythm of their busy schedules
  • Are driven to turn learning into real-time collaboration and real-world application

Application Requirements

It’s not “first come, first served”. To ensure the highest quality of the Master Course, we’ll be only taking 75 people. Because this course is highly interactive, in the application process we’ll ask you about:

  • Your top skills and what can you bring to the table;
  • Your business background and experience;
  • Your previous achievements;
  • Your startup’s mission and current goals.


Download Course Outline

Curious about the course objectives? Want to know what each major section of the Scaling Up for Startups focuses on? Get a sneak peek.

This program is designed to help leaders learn the skills they need to scale their businesses.

The course is offered through our proven hybrid learning model

Step 1. Direct Learning from the Top Thought Leader

Video modules teaching the methodology from the Verne Harnish himself. 

Step 2. Live Group Coaching Sessions

Each week the group gather for live sessions led by a thought leader or coach to dissect each module and get direct feedback with Q&A

Step 3. The System Toolkit

The tools you can work through and implement with your teams, for real-time ROI

Step 4. Community

Through Masterminds, forums, and live sessions you interact, get feedback, and connect with leaders from around the world.

What Users & Experts Are Saying Of Scaling Up Methodology

Scott Farquhar
Co-Founder & CEO, Atlassian

Scaling up a significant business requires precisely the kind of discipline and focus detailed in Verne’s practical and ‘how-to’ driven book.

Sam Pessin
Co-founder and Chief Operating Officer at Remote Year

The way that the Scaling Up process has been framed and the way that we've also taken it internally to Remote Year and sort of made it our own, has really enabled us to help the whole organization through and through. It’s helped us to just be more aware of what's going on and engaged in that decision-making process.

Dave Rogenmoser
Co-founder and CEO of Proof

Without Scaling Up, we never would have been able to design Proof from day one in such an impactful way. We never would've been able to take that vision from those three days and begin to implement it practically. And we never would have gotten to that 50K MRR goal. And that goal was probably what got us into Y Combinator, which I think just took us to a much different direction.

Sanjeev Mohanty
CEO, Benetton India

Verne’s tools and techniques have been key to scaling up Benetton to become the #1 international fashion brand in India. They work!

Frequently Asked Questions

How does the application process work?

We prioritize: your skills and professional achievements, but also how you can contribute to the group — so that we all can learn from each other. We’ll review your application and get in touch with you within 1 week. In case of additional questions, we’ll schedule a call with you. If you feel ready, apply here.

Can we apply as a team? Is there a limit of seats per business?

This course is for CEOs, founders, leaders and top executives. That said, we’ve seen the most spectacular results when the entire Leadership Team signed up. There’s no limit of seats per business.
If that’s what you want to do, one application per team is enough. We’ll then schedule a call to figure out who to take aboard. No worries if someone doesn’t qualify, it doesn’t block you as a business. We just have to make sure that our network is of the highest value.  

Can I implement the scaling up processes by myself?

Together with your leadership team you can read Verne’s book “Scaling Up”. You can then discuss which frameworks and strategies would be the most important at the moment and start implementing them.
The truth is though — this approach takes longer and is extremely challenging. You’ll be missing professional feedback, peer motivation, accountability and external perspective (we all know how it is hard sometimes to think “outside of the box”). Within the Master Course you’ll be getting not only highly-qualified guidance and support, but also extremely dynamic and valuable network of entrepreneurs from all over the world.

What can I do if I miss the live sessions with the coach or author of the class?

All our live sessions with authors and coaches are recorded and available on your learning platform. You will find them following the same steps mentioned in the reminder you receive a few days before the live classes.
I’ll be traveling/ busy during a lot of the live sessions and I’m worried that I’ll fall behind.
If you’re travelling, you can always dial in from wherever you are, we don’t mind. You don’t have to be suited up in the office to participate in the live sessions. If you know that, 100% sure, you’re going to miss the class, you can still submit your question/ challenge/ feedback and we’ll discuss it during the workshop or mastermind. As mentioned above, you’ll get the recordings of all the live sessions.

What if I don’t like this course? What is your refund policy?

We offer an iron clad triple risk-free guarantee. If you aren’t blown away by the level of service, informational content, clarity, and support throughout the entire course... we will refund 100% up to 60 days after purchase, or until the 3rd Live Session if no session has happened within the first 60 days of your enrolment.

What are you getting 

- You’ll participate in an interactive, online certification program, spread over 3 months

- You’ll get a new video training every week (more than 9 hours of study material)

- You’ll go through 8 live, online workshops with a coach. They are highly interactive, so there will be Q&As and discussions with other participants

- You’ll get a 60-minute One-on-One Coaching call to discuss your progress and challenges

- You’ll go through 5 Leader Roundtables — online masterminds to give and get feedback, share challenges and inspiration, and keep each other accountable

- You’ll get our downloadable toolkit & PDFs to keep for life

- You’ll receive an official Master Practitioner Certificate. This course is part of Masters in Business Dynamics program, so completing it gives you credits towards the whole degree

- All the video recordings and extra materials are yours to keep

Price: $2,790 


 *No credit card required
There’s no limit of seats per business.