Transform Your Organization Into a Scaling Up Machine in 2018

Apply to be a part of an online class of 75 selected leaders who, within 3 months, will remodel their company's operations with the guidance of Verne Harnish & Scale Up Coaches

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Why Scaling Up Master Business Course 2.0?

It doesn’t have to be lonely at the top.

Scaling up your business is hard — and often counterproductive. It makes it even more frustrating to do it without professional guidance and support, but not every business can afford established coaches and consultants.

For years it’s been our mission to help mid-market organizations scale up rapidly, and methodically but without drama. We are using technology and virtual classrooms to bring the world’s top methodologies and coaches to business leaders who are not afraid of the work that comes with change.

That’s why, as a result of collaboration between Verne Harnish and The Growth Institute, you can now access the famous Scaling Up methodology in the form of an interactive Master Business Course.

This methodology has already been successfully used by more than 40,000 organizations around the globe — many of which scaled to $1 billion and beyond.

Over the 3-month period — along with 74 other selected business leaders — you will be taken through a process of intense revision, brainstorms, coaching and implementation. All of it with the guidance of Verne Harnish, Growth Institute experts and Scale Up coaches.

What You'll Accomplish During 3 Months Of The Course

Together with your team you will reach the Scaling Up milestones, like:

Clarify your brand promise, core values & purpose

Establish your short-term goals & BHAG (a 10-25 year goal)

Set up the 13-week, annual & 3-year strategies

Create rhythm-based communication systems

Optimize your company’s cash strategy


4 Key Areas Of The Scaling Up Methodology



You’ll boost your employees and shareholders productivity, engagement and ownership.



You’ll set up your strategy for revenue growth and a leading place in the industry.



You’ll optimize all processes so that they run without drama and drive profitability.



You’ll secure sufficient cash reserves and improve your cash flow with growth.

Course Formula


Actionable Study Material With Implementation Guidelines

Each week you will get a new video session from Verne to learn from, plus worksheets and assignments to complete with your team. It’s more than 9 hours of study and implementation materials.


Intense LIVE Online Workshops To Ensure You Implement

On top of that, you’ll go through 8 online workshops with a coach and the international group of leaders. These sessions are highly interactive, so you’ll be able to exchange questions, feedback and get support with your scaling up challenges.


One-on-One Coaching To Keep You In Check

Next, you’ll get a 90-minute One-on-One Coaching call to discuss your progress and challenges. We suggest you schedule it in the middle of the course to make sure you’re not missing out on opportunities — or not heading in the wrong direction.


Interactive Roundtable To Report Progress and Exchange Experience

You’ll go through 5 online masterminds with selected participants, based on the industry, goals, skills — basically, the best match. You’ll use them to give and get feedback, share challenges and inspiration, and keep each other accountable.


Additional Growth Tools To Support Your Rapid Implementation

 You’ll get our downloadable toolkit & PDFs that will become your reference library


Certification To Confirm Your Achievement For Your Career

This course is part of Masters in Business Dynamics program, so completing it gives you a Master Practitioner Certificate and credits that add to the whole degree.

To ensure the highest quality of the course, we limit each cohort of the program to a maximum of 75 leaders.


About Course Creator

Verne Harnish, also known as “The Growth Guy”, is a CEO of Gazelles and a Founder of EO (Entrepreneurs’ Organization).

He’s been recognized by Fortune Small Business Magazine as “one of the top 10 Minds in Small Business”.

Verne’s also the author of bestselling books: “Mastering the Rockefeller Habits”, “The Greatest Business Decisions Ever Made”, and “Scaling Up”.

Who It Is For?

It’s for founders, CEOs, top executives and leaders of nonprofit organizations who:

  • Are looking to develop an industry dominating strategy, so they can exponentially grow their businesses and impact their community.
  • Believe employee leadership development is a better option than replacement.
  • Want to connect with top industry thought leaders teaching their research-proven methodologies and processes.
  • Have the motivation to learn and implement the latest methods for scaling up their businesses and synchronizing the organizations they lead.
  • Need a flexible curriculum that can be integrated into the rhythm of their busy schedules.
  • Are driven to turn learning into real-time collaboration and real-world application.

Application Requirements

It’s not “first come, first served”.

To ensure the highest quality of the Master Course, we’ll be only taking 75 people.

For the purpose of synergy, we have to gather a group of CEOs and Executives from companies that have already achieved a certain level of growth — reflected especially in the size of their teams and the revenue. 

There’s no application fee.

Because this course is highly interactive, in the application process we’ll ask you about:

  • Your top skills and what can you bring to the table;
  • Your business background and experience;
  • Your previous achievements;
  • Your company’s mission and current goals.

We also have to make sure that you’ve reached the stage where our methodology can be implemented effectively. 


Watch John Ratliff from Appletree Answers as he shares his scaling up story

Everything was perfect... from the outside. But inside, we were a disaster. It was a group of really dedicated people, doing the best they could every day, with absolutely no playbook. We were drowning in our own success. We really needed a system and methodology to run our company, otherwise we would implode.

John Ratliff, CEO/ Founder of AppleTree Answers

This course is part of Masters in Business Dynamics degree

It is one of our six Master Business Courses:


- TOPGRADING® by Dr. Brad Smart 




If you were or are enrolled in any of them, the credits will count towards your MBD.

What Experts & Users Of Scaling Up Methodology Are Saying

“Scaling up a significant business requires precisely the kind of discipline and focus detailed in Verne’s practical and ‘how-to’ driven book.”

Scott Farquhar

Co-Founder & CEO, Atlassian

“Verne’s tools and techniques have been key to scaling up Benetton to become the #1 international fashion brand in India. They work!”

Sanjeev Mohanty

CEO, Benetton India

“Scaling Up is a blueprint for building a growth company. Verne has pulled back the curtain on how the fastest-growing companies in the world fuel their growth. Scaling Up gives you an insider’s view into the most successful companies on earth.”

John Warrillow

Founder of The Sellability Score

“Verne Harnish is more committed to helping companies grow than any other person on the planet. Really. He’s also radically practical in his approach and that is reflected throughout this terrific book.”

Patrick Lencioni

President of The Table Group

“Scaling Up is packed with the tools to help you bust through the barriers to growth and climb learning curves faster.”

Liz Wiseman

Bestselling author of Multipliers and Rookie Smarts

Join the companies who are already implementing Scaling Up
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  • logo_Benetton.png
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  • You’ll participate in an interactive, online certification program, spread over 3 months.
  • You’ll get a new video training every week (more than 9 hours of study material);
  • You’ll go through 8 live, online workshops with a coach. They are highly interactive, so there will be Q&As and discussions with other participants.
  • You’ll get a 90-minute One-on-One Coaching call to discuss your progress and challenges.
  • You’ll go through 5 Leader Roundtables — online masterminds to give and get feedback, share challenges and inspiration, and keep each other accountable.
  • You’ll get our downloadable toolkit & PDFs to keep for life — including the newest edition of Verne’s book “Scaling Up”.
  • You’ll receive an official Master Practitioner Certificate. This course is part of Masters in Business Dynamics program, so completing it gives you credits towards the whole degree.
  • All the video recordings and extra materials are yours to keep for 12 months from the start of the program.

    Price: $2790

There’s no limit of seats per business and we have team pricing available.