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Transform Your Organization Into a Scaling Up Machine

Apply to be a part of an online class of 75 selected leaders who, within 3 months, will remodel their company's operations with the guidance of Verne Harnish & Scale Up Coaches.

The course starts January 29th.


Why Scaling Up Master Business Course 2.0?

It doesn’t have to be lonely at the top.

Scaling up your business is hard — and often counterproductive. It makes it even more frustrating to do it without professional guidance and support, but not every business can afford established coaches and consultants.

For years it’s been our mission to help mid-market organizations scale up rapidly, and methodically but without drama. We are using technology and virtual classrooms to bring the world’s top methodologies and coaches to business leaders who are not afraid of the work that comes with change.

That’s why, as a result of collaboration between Verne Harnish and The Growth Institute, you can now access the famous Scaling Up methodology in the form of an interactive Master Business Course.

This methodology has already been successfully used by more than 70,000 organizations around the globe — many of which scaled to $1 billion and beyond.

Over the 3-month period — along with 74 other selected business leaders — you will be taken through a process of intense revision, brainstorms, coaching and implementation. All of it with the guidance of Verne Harnish, Growth Institute experts and Scale Up coaches.

What Experts & Users Of Scaling Up Methodology Are Saying

“Scaling up a significant business requires precisely the kind of discipline and focus detailed in Verne’s practical and ‘how-to’ driven book.”

Scott Farquhar

Co-Founder & CEO, Atlassian

“Verne’s tools and techniques have been key to scaling up Benetton to become the #1 international fashion brand in India. They work!”

Sanjeev Mohanty

CEO, Benetton India

“Scaling Up is a blueprint for building a growth company. Verne has pulled back the curtain on how the fastest-growing companies in the world fuel their growth. Scaling Up gives you an insider’s view into the most successful companies on earth.”

John Warrillow

Founder of The Sellability Score

“Verne Harnish is more committed to helping companies grow than any other person on the planet. Really. He’s also radically practical in his approach and that is reflected throughout this terrific book.”

Patrick Lencioni

President of The Table Group

“Scaling Up is packed with the tools to help you bust through the barriers to growth and climb learning curves faster.”

Liz Wiseman

Bestselling author of Multipliers and Rookie Smarts

"Scaling Up Master Business Course 2.0 is practical. A lot of the concepts can be immediately applied. They are simple but not easy because when you hear them, you feel, "Oh, that's a great one. I can go and apply it right away tomorrow". Basically, this course made me think about whether we should get out into new markets, what should be the strategy, what kind of new products we should get into. So this course was definitely an inspiration for me to think in new ways."

Vikram Bhat

Managing Director at Kiara Jewellery Private Limited

“There's no “making time, time is an infinite thing. You have to choose to dedicate the time. I did that and after 3 months of implementation I actually have more time in my daily schedule than I ever have before. Scaling Up has made me a more efficient, and effective leader, freeing me up to continue to build the business.”

John Miles

Managing Director at Sherpa Kids Ireland

"Implementation of Scaling Up Methodology is a massive process and we worked through it together. It gave us great alignment across the organization as a whole. It actually empowers people throughout the organization to make judgment calls about things that come up every day."

Glenice Riley

Global Chief Operating Officer

“From a leadership team perspective, our big move now is everybody in the company does the huddles. Adopting Scaling Up methodology has really brought people together and obviously improved communication and everybody has their own metrics.”

T.J. Daly

President Acorn Sign Graphics

What You'll Accomplish During 3 Months Of The Course

Together with your team you will reach the Scaling Up milestones, like:

Clarify your brand promise, core values & purpose

Establish your short-term goals & BHAG (a 10-25 year goal)

Set up the 13-week, annual & 3-year strategies

Create rhythm-based communication systems

Optimize your company’s cash strategy


4 Key Areas Of The Scaling Up Methodology



You’ll boost your employees and shareholders productivity, engagement and ownership.



You’ll set up your strategy for revenue growth and a leading place in the industry.



You’ll optimize all processes so that they run without drama and drive profitability.



You’ll secure sufficient cash reserves and improve your cash flow with growth.

To ensure the highest quality of the course, we limit each cohort of the program to a maximum of 75 leaders.


About Course Creator

Verne Harnish, also known as “The Growth Guy”, is a CEO of Gazelles and a Founder of EO (Entrepreneurs’ Organization).

He’s been recognized by Fortune Small Business Magazine as “one of the top 10 Minds in Small Business”.

Verne’s also the author of bestselling books: “Mastering the Rockefeller Habits”, “The Greatest Business Decisions Ever Made”, and “Scaling Up”.

Who It Is For?

It’s for founders, CEOs, top executives and leaders of nonprofit organizations who:

  • Are looking to develop an industry dominating strategy, so they can exponentially grow their businesses and impact their community.
  • Believe employee leadership development is a better option than replacement.
  • Want to connect with top industry thought leaders teaching their research-proven methodologies and processes.
  • Have the motivation to learn and implement the latest methods for scaling up their businesses and synchronizing the organizations they lead.
  • Need a flexible curriculum that can be integrated into the rhythm of their busy schedules.
  • Are driven to turn learning into real-time collaboration and real-world application.

Application Requirements

It’s not “first come, first served”.

To ensure the highest quality of the Master Course, we’ll be only taking 75 people.

For the purpose of synergy, we have to gather a group of CEOs and Executives from companies that have already achieved a certain level of growth — reflected especially in the size of their teams and the revenue. 

There’s no application fee.

Because this course is highly interactive, in the application process we’ll ask you about:

  • Your top skills and what can you bring to the table;
  • Your business background and experience;
  • Your previous achievements;
  • Your company’s mission and current goals.

We also have to make sure that you’ve reached the stage where our methodology can be implemented effectively. 

Join the companies who are already implementing Scaling Up
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This course is part of Masters in Business Dynamics degree

It is one of our six Master Business Courses:


- HYPER SALES GROWTH — with Jack Daly

- OUTTHINK THE COMPETITION — with Kaihan Krippendorf

- MASTERING NEW MARKETING — with David Meerman Scott

- TOPGRADING — with Dr. Brad Smart


How does the application process work?

We prioritize: your company’s growth stage, your skills and professional achievements, but also how you can contribute to the group — so that we all can learn from each other. We’ll review your application and get in touch with you within 1 week. In case of additional questions, we’ll schedule a call with you. If you feel ready, apply here.

Can we apply as a team? Is there a limit of seats per business?

This course is for CEOs, founders, leaders and top executives. That said, we’ve seen the most spectacular results when the entire Leadership / Executive Team signed up. There’s no limit of seats per business.
If that’s what you want to do, one application per team is enough. We’ll then schedule a call to figure out who to take aboard. No worries if someone doesn’t qualify, it doesn’t block you as a business. We just have to make sure that our network is of the highest value.  

Can I implement the scaling up processes by myself?

Together with your leadership team you can read Verne’s book “Scaling Up”. You can then discuss which frameworks and strategies would be the most important at the moment and start implementing them.
The truth is though — this approach takes longer and is extremely challenging. You’ll be missing professional feedback, peer motivation, accountability and external perspective (we all know how it is hard sometimes to think “outside of the box”). Within the Master Course you’ll be getting not only highly-qualified guidance and support, but also extremely dynamic and valuable network of entrepreneurs from all over the world.

What can I do if I miss the live sessions with the coach or author of the class?

All our live sessions with authors and coaches are recorded and available on your learning platform. You will find them following the same steps mentioned in the reminder you receive a few days before the live classes.
I’ll be traveling/ busy during a lot of the live sessions and I’m worried that I’ll fall behind.
If you’re travelling, you can always dial in from wherever you are, we don’t mind. You don’t have to be suited up in the office to participate in the live sessions. If you know that, 100% sure, you’re going to miss the class, you can still submit your question/ challenge/ feedback and we’ll discuss it during the workshop or mastermind. As mentioned above, you’ll get the recordings of all the live sessions.

Is Gazelles Growth Institute a University? Can I count the course towards university credits?

We are an official Corporate and Digital Learning Institution but not technically a university. The Gazelles Growth Institute is a Corporate and Digital Learning Institution. We are regulated and accredited by an AdvancED. This means that we are audited by strict guidelines that ensure quality of learning. The Master Course is an accredited certificate program. It is not the equivalent of a University’s Degree. The acceptance of Master Courses as university credit would fully depend on the institution granting your degree.

What if I don’t like this course? What is your refund policy?

We offer an iron clad triple risk-free guarantee. If you aren’t blown away by the level of service, informational content, clarity, and support throughout the entire course... we will refund 100% up to 60 days after purchase, or until the 3rd Live Session if no session has happened within the first 60 days of your enrolment.


  • You’ll participate in an interactive, online certification program, spread over 3 months.
  • You’ll get a new video training every week (more than 9 hours of study material);
  • You’ll go through 8 live, online workshops with a coach. They are highly interactive, so there will be Q&As and discussions with other participants.
  • You’ll get a 60-minute One-on-One Coaching call to discuss your progress and challenges.
  • You’ll go through 5 Leader Roundtables — online masterminds to give and get feedback, share challenges and inspiration, and keep each other accountable.
  • You’ll get our downloadable toolkit & PDFs to keep for life.
  • You’ll receive an official Master Practitioner Certificate. This course is part of Masters in Business Dynamics program, so completing it gives you credits towards the whole degree.
  • All the video recordings and extra materials are yours to keep for 12 months from the start of the program.

    Price: $2,790  

There’s no limit of seats per business.
*No credit card required