Companies Successfully Mastering The Complex Sale
"Jeff Thull's process plays a key role in helping companies, and their customers cross chasms with disruptive innovations and succeed with game-changing initiatives."
- Geoffrey A. Moore, author of Crossing the Chasm and Dealing With Darwin
READY TO MASTER THE COMPLEX SALE?
Embrace A Robust Method To Effectively Close Real Business!
The complex sale is a massive process that hinges on multiple stakeholders and waves of information coming at you from all directions.
It's a high-risk situation for both sides of the table - sellers and customers included.
In today's marketplace, your success demands an exceptional sales strategy and precise execution that clearly sets you apart from the competition.
In this online sales course, renowned sales strategist and bestselling author Jeff Thull will guide you through the process of building this strategy - and ensuring its optimal execution.
You'll go way beyond perfecting your complex sales strategy.
By the end of this course, your team will have mastered the decision process behind why your customers really buy and paved the path to more profitable growth!
With this sales course, you won't be mastering this methodology alone. You'll be working and learning side-by-side with like-minded CEOs, sales leaders, sales professionals, and their teams! Having this additional community and support (both internally and externally) will give you an advantage no other online training can offer.
We will give you an environment of support, guidance, mentoring, coaching, collaboration, teamwork, peer support, and a whole lot more so you are fully equipped to thrive during your implementation! Over the next 8 weeks, you and your team will tackle the sales challenges most critical for your organization, and learn as part of a community of executives!
A proven, thoroughly tested toolkit to build your playbook
and Master the Complex Sale
The sales process in this course focuses on identifying and quantifying value. Your goal is to create as much value for the customer as possible. You do this through four stages of diagnostic conversations:
Discover
Research and build a solid foundation on which to engage customer executives in trusting and mutually long-term relationship.
Diagnose
Guide your customer through a quality decision process to identify and understand their unique challenges and determine with them the cost of not changing.
Design
Collaborate with customers to create the optimal solution together and quantify the value to be achieved, making your solution the compelling option.
Deliver
Your customer now has enough information to reinforce their own decisions and accept your solution. Now you deliver on their expectation and verify with them the value is being achieved.
By the end of this program, you can expect to...
Build a uniform sales, marketing and management process
Gain control and confidence by building trust and credibility
Set up a high-quality pipeline of larger-sized deals
Avoid getting commoditized under relentless price pressure
Get executive and senior-level access with concise diagnostics
Shorten your sales cycle and increase your conversion rates
Skillfully leverage the full value of your solution to prospects
Pave the way to more predictable and profitable sales growth
Mastering The Complex Sales Begins Here
Over the next 8 weeks, you and your team will tackle the sales challenges most critical for your organization, and learn as part of a community of executives. Get an overview of this MBC with the course outline.
Testimonials
What are leaders saying about Mastering Complex Sales?
“Jeff Thull has re-engineered the conventional sales process to create predictable and profitable growth in today's competitive marketplace. It's no longer about selling; it's about guiding quality decisions and creating collaborative value. This is one of those rare [trainings] that will make a difference.”
“Jeff Thull is winning the war against commoditization. In his world, value trumps price, and commoditization isn't a given, it's a choice. This is a proven alternative to the price-driven sale. We’ve spoken to his clients. This stuff really works, folks.”
“Customers need to know the value they will receive and how they will receive it. Thull’s insights into the complex sale and how to clarify and quantify this value are remarkable – Mastering the Complex Sale will be required reading for years to come.”
We Guarantee Your Results With The Hybrid Method of Learning
Our unique approach leaves nothing to chance. We will help you break through your "plateaus" so you can grow with less stress and drama. These four elements are essential to moving from incremental growth (or no growth at all): a proven framework, insight from industry leaders, peer support, and professional mentoring.
The 4-step integrated process that allows you to turn practice into results in real-time:
Direct Learning from Jeff Thull
Get cutting-edge strategies from the thought leaders – not just a professional who teaches business theory. You get the learning directly from your coaches and avoid misinformation or a watered-down version.
Build Your System Toolkit Step-by-Step
You will receive tools to speed along your implementation quickly and easily. These tools are your roadmap to give you direction and get on track, as well as to help your team stay on track – easily – almost like a step-by-step blueprint. These tools will help drive action for the duration of our time working together.
Weekly Live Group Coaching Sessions
With Jeff, you make a plan for exactly how to implement it. We don't leave you to plan on your own. You show up weekly for the group coaching sessions to get your specific questions answered and focus on the next steps for implementation. We'll show you what works so you don't fall back into bad habits.
Community Networking, Masterminding, & Peer Support
The community is built of other growth-minded leaders from companies around the world. You have the opportunity to connect and access a support system during the implementation process. The more you can collaborate with like-minded peers at your level with similar business problems, issues, and opportunities, the more your learning and action accelerated.
We use this same process, methodically, every single week – and it's how we've helped thousands of companies in 70+ countries. This process is powerful and why we can say we have implementation rates of around 70%.
Entrepreneurs and business leaders who work with us not only understand "how" to make the changes needed in their companies, they are enabled to finally "make" the changes, step-by-step, rapidly, without faltering or losing steam.
Meet Your Guide
The verified Grandmaster of the Complex Sale, Jeff Thull, is a leading-edge strategist and valued advisor for executive teams of major companies and institutions worldwide. He is the author of three best-selling books for orchestrating the strategy, process, and execution of complex sales, including the highly-revised second edition of Mastering the Complex Sale.
As President and CEO of Prime Resource Group, Jeff has designed and implemented business transformation and professional development programs for major companies, including Shell, 3M, Microsoft, Citicorp, IBM, and many fast tracks, start-up companies.
Jeff is also a compelling, entertaining, and thought-provoking keynote speaker with a track record of over 3,500 keynotes and seminars delivered to corporations and professional associations worldwide.
Mastering The Complex Sales Begins Here
Your business-changing transformation begins with Mastering the Complex Sales and Value in the MBD All Access
Mastering the Complex Sales is included with an MBD All Access membership
Unlimited Access to all 100+ instructors • New classes added every month • Watch on desktop, mobile, or tablet
Create Impact And Equip Your Team With The Skills Needed To Scale
As an MBD All Access Member, you get access to Mastering The Complex Sale - plus extraordinary transformation for every dimension of your business.
Growth Institute's complete curriculum of best-in-class programs, each powered by the world's best teachers, is accompanied by world-class tools and technology and a global community of growth-minded leaders ready to scale up!
The MBD All Access Program has helped 11,000 businesses achieve their growth goals by providing tailored course recommendations that have the support of over 80 thought leaders.
MBD All Access helps you build a reliable team that can confidently take on any challenge.
What's included in your MBD All-Access membership
Become an MBD All Access Member and get Growth Institute's entire learning platform at your fingertips. But that’s not all: you also get the clarity and tools to design a curriculum that’s hyper-personalized to your business and your team member's goals as a professional. This puts you in the driver’s seat and gives you the freedom and confidence that your team has what they need to succeed.
Personalized onboarding to tailor the curriculum to your team’s needs.
Access to all 13+ Master Business Courses (adding new programs every quarter)
The full library of 60+ Learning Suites in The Edge for your entire company.
Immersion in the global growth community of best-selling authors, business coaches, and leaders of scaleups.
Weekly live online sessions with authors and coaches to help implement new methodologies.
Growth Assessment to understand the biggest growth opportunities.
Monthly progress check-ins to review progress and update curriculum.
Quarterly progress reporting.
And So Much More!
What are leaders saying about MBD All Access
“The MBD made me rethink what was going on in my business. I’m now coaching seven companies which average around $100 million dollars per year, and they want to grow much bigger than that. I seriously believe that you can't be an entrepreneur without a program like this...“
Shannon Susko
Serial Entrepreneur, CEO Coach/Advisor, Best Selling Author, Speaker and Corporate Director
“Disruption is the new norm. We need to know it, expect it, and figure out ways to embrace it. Growth Institute and the MBD program give you the tools, support, coaching, and peer masterminding to help you navigate the milestones and challenges of growing your business exponentially…“
Pamela Carrington Rotto
COO, JC Hart
“The MBD is the single biggest influence on the decisions I made in my business then and still to this day.“
Dwight Cooper
CEO, PPR Talent Management Group
“It’s a great learning platform considering people from different backgrounds, cultures, and companies are sharing knowledge. And for the success of anything, sharing of knowledge is the key! Each one learning from one another- there couldn’t be a better way of knowledge!“
Sirjan Ubha
People and Culture Manager, GFB Great Foods
“The process of watching the videos, the regular zoom calls, and the support from a coach has helped us dig deeper into our company and have those healthy debates on how to best move forward. This program really makes you dig deeper.“
Cynthia Kaye
Founder/CEO, Alive Studios
“I am happy that now I have a structured tool to take on the next 10-15 years. This program coupled with a coach to hand-hold you, can give you "the edge" if you are heading a start-up, or are already running a Great Company. The energy levels of the Growth-Institute team has been refreshing, especially during these tough "Pandemic" times.“
Kishore Keswani
Managing Director, Shore Auto Rubber Exports
“The program takes you out of your day to day role and inspires you to start to think about how to structure your business more efficiently. It provides a space to think strategically about the future of the business. Time well spent.“
Jurgen Herre
Founder and Board Member, Soliton Holding
“Thank you Growth Institute! We are working on our next steps now - we have managed to become a growing company again and July was one of the top 3 best revenues and profits ever!!!!“
Sandra Balij
Founder and Owner, ctalents
“The program really opened my eyes. I thought I knew a lot about how to run a business. It turns out that I knew very little. After listening and watching the videos, and being a part of the live sessions, it was like a light went off. Everything presented made sense, yet our business was not doing a lot of it.“
Darin Fidurko
Director of Operations, Monofrax
Do You Have Questions?
Send us an email to learn@growthinstitute.com or book a FREE strategic call below for more information
WE REMOVE EVERY BIT OF RISK WITH OUR SCALE UP OR GO HOME 100% GUARANTEE
Get access to the entire program, go through everything, use it in your business, and if, at the end of going through the process for 30 days and 3 full live sessions, you decide it's not for you, let us know, and we'll give you a full refund. No Questions Asked. So, why not try and see how powerful this program can be for you, your team, and your business? You have the freedom to gain and nothing to lose.
Here's why we give this kind of guarantee:
You know that to succeed in anything in life, you have to commit. Everyone on your team must commit to getting your business to the next level. This is your chance to make a commitment that will create reverberating results for years to come.
If you truly want that next level, you will confidently take the steps you need to get there. We think you've got what it takes to get there. That's why we're offering you this outstanding one-time coaching and implementation package.
Trust us when we say we will not let you go without anything to show. We want YOU to be our testimonial. So enroll now and get started going through Module One, and you'll realize immediately you made a good investment.
Frequently Asked Questions
Is there a limit of seats per business?
Is Growth Institute a University? Can I count the course towards university credits?
We are an official Corporate and Digital Learning Institution but not technically a university. We are regulated and accredited by an AdvancED. This means that we are audited by strict guidelines that ensure quality of learning. The Master Course is an accredited certificate program. It is not the equivalent of a University’s Degree. The acceptance of Master Courses as university credit would fully depend on the institution granting your degree.
What can I do if I miss the live sessions with the coach or author of the class?
What if I'm not satisfied with the course? What is your refund policy?
Get access to the entire program , go through everything, use it in your business, and if at the end of going through the process for 30 days and 3 full live sessions, you decide it’s not for you, let us know and we'll give you a full refund. No Questions Asked. So, why not simply give it a try and see for yourself how powerful this program can be for you, your team, and your business. You have freedom to gain and nothing to lose.
You know that to succeed in anything in life you have to commit. To get your business to the next level everyone on your team also needs to commit. This is your chance to make a commitment that will create reverberations and results for years to come.
If you truly want that next level, you will confidently take the steps you need to get there. We think you’ve got what it takes. That's why we're offering this outstanding one-time coaching and implementation package to you.
Trust us when we say we will not let you go without anything to show. We want YOU to be our testimonial. So enroll now and get started going through Module One and you'll realize immediately you made a good investment.